Modern aviation is essential to our lives on a global scale. No other form of transportation is so intricately linked to so many facets of our lives.   We rely on it daily for business, communication, trade/commerce and recreational/leisure.  It also connects the US and globe in a way that no other form of transportation can. Accounting for $1.5 trillion in total economic activity per year and contributing 5.4 percent to the U.S. Gross Domestic Product, the aviation industry is an economic powerhouse that has a significant and measurable impact on the overall US economy.  35% of world trade, in value, is transported by airplane.

Roughly 1.73 million people in the US fly each day,  9 million globally.  An immense responsibility is placed on pilots, perhaps greater than any other occupation in terms of number of lives under their care.  Over the course of career, a commercial airline pilot may have fly over 200,000 passengers.  The magnitude of that responsibility is profound.  Training is extensive and on-going for professional pilots, however, when confronted with a stressful, unpredicted event, even the best trained pilots can respond contrary to their training.  

Flying is  the safest mode of transportation in the world. Despite this safety record, a paradox exists in that an accident involving commercial aircraft, particularly one involving fatalities, can rattle the public’s perception and cause them to irrationally question the safety of air travel.  For this reason, an astounding amount of attention and investment is made towards safety, training, aircraft improvements, ect with the ultimate goal of making the industry safer.  With very fine profit margins, any accident that results in lower consumer confidence can have a profound impact on the industry.  Aggressively pursuing technology that advances and ensures greater aviation safety is duly justified from a public health and economic standpoint.

Loss of Control In-Flight (LOC-I) represents the leading category of fatal aircraft accidents across every sector of the industry.  Loss of Control is defined as “significant, unintended departure of aircraft from controlled flight, the operation flight envelope, or unusual flight attitudes, including ground events.”  In short, LOC-I is a killer and found to be responsible for over 35% of the onboard and external fatalities attributed to commercial aircraft accidents between 1999 and 2016. Investment to prevent LOC-I or to aid the recovery from LOC-I makes sound economic and public safety sense.  

AURA, Aircraft Upset Recovery Augmentation, is the culmination of over 10 years of industry experience and extensive research and design.  AURA is the first technology designed to not only predict LOC-I but to aid, assist or fully recover through automation, an aircraft from an imminent loss of control.  AURA is designed to eliminate human error in response to LOC-I where one improper response can cost hundreds of lives in a matter of seconds.  AURA supplements a pilot’s training and experience giving them an invaluable tool to prevent and respond appropriately to a loss of control situation.  AURA represents the solution to LOC-I, the number one cause of fatal plane crashes.  


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